Fomento Economico Mexicano (FEMSA) is a holding company whose main operating units include the FEMSA Comercio convenience store chain (OXXO) and Coca-Cola FEMSA, one of the largest independent Coca-Cola bottlers in the world. Its moat rests on dense, owned retail and distribution networks in Mexico and across Latin America that are costly for competitors to replicate, although the data provided doesn't include revenue growth or margins to quantify how that advantage is currently translating into earnings. The trailing P/E of 18.1 sits below the forward P/E of 25.1, which implies consensus expects earnings to decline over the next year, a point the team should verify against recent guidance before drawing conclusions. At a market capitalization of roughly 963.4B MXN, the company is large enough to merit a look, but the missing sector classification, growth, and return metrics mean the thesis needs fundamental work before it can be assessed.
Plain-English pros, cons, and what to watch. Pro feature.
See what each model says, the assumptions behind it, the bad, normal and good cases, and why the fair value changed.
The full quality picture: a reason under every score, how the scores moved, and the conviction breakdown.
The full analyst picture: the price-target distribution against the current price, forward consensus estimates, and how ACCE's own models compare.
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Follow the informed money: 13F position changes, insider and Congress trades, and 13D activist filings.
ETFs we cover that hold Fomento Economico Mexicano among their largest holdings, by weight.
| Date | Type | New | Previous | Price |
|---|---|---|---|---|
| 24 Oct 2026, 17:04 CEST | Fair value | MXN 147 | MXN 154 | MXN 240 |
| 24 Oct 2026, 17:04 CEST | Rating | Overvalued | first publication | MXN 240 |
| 18 Oct 2026, 00:00 CEST | Fair value | MXN 154 | first publication | MXN 234 |
| 17 Oct 2026, 00:00 CEST | ACCE price target | MXN 223 | first publication | MXN 234 |
Answered from Fomento Economico Mexicano fundamentals + recent valuations. Every number shows its source and date.
| Company | Price | Fair value | vs fair value | P/E | ROE | Quality | Score |
|---|---|---|---|---|---|---|---|
| FEMSAUBD.MX Fomento Economico Mexicano | MXN 240.21 | MXN 147 | 63% above | 18.7x | 14.8% | 61 | 72 |
| ABEV Ambev S.A. American Depositary Shares (Each representing 1 Common Share) | $3.30 | $4 | 18% below | 17.5x | 18.4% | 84 | 77 |
| HEIA.AS Heineken | €77.52 | €71 | 9% above | 18.9x | 12.1% | 59 | 67 |
| FMX Fomento Economico Mexicano S.A.B. de C.V. Common Stock | $128.52 | $71 | 80% above | 9.2x | 14.8% | 56 | 70 |
| STZ Constellation Brands Inc. Common Stock | $138.68 | $146 | 5% below | 12.4x | 24.0% | 82 | 64 |
| CARL-B.CO Carlsberg B | kr 968.40 | kr 906 | 7% above | 20.2x | 20.4% | 63 | 67 |
| BUD Anheuser-Busch Inbev SA Sponsored ADR (Belgium) | $84.26 | $65 | 30% above | 18.2x | 11.4% | 69 | 77 |
Where FEMSAUBD.MX ranks against its sector peers on each metric.