2 models fit Crocs Inc. Common Stock and they agree: 2 of 2 land within 15% of the average. The price is below every model.
Two or more of our models back this value.
Large discount(i)Gold80
Valued as a growth company: Discounted cash flow, P/E comparison, and EV/EBITDA comparison.
ACCE opinionCrocs Inc. Common Stock (CROX)
Fair value (2 models)
$295
ACCE price target
$135
Rating
Undervalued
Horizon
12 months
Fair value published on 20 Oct 2026, 16:04 CEST; previously $249 since 11 Oct 2026, 00:00 CEST.
ACCE price target published on 18 Oct 2026, 00:00 CEST; previously $129 since 22 May 2026, 00:00 CEST.
Rating published on 20 Oct 2026, 16:04 CEST.
Price used: $119 at the close on 23 Oct 2026, 22:00 CEST.
Models: Discounted cash flow and P/E comparison.
Fair value: the average of the applicable valuation models (discounted cash flow, multiples, residual income, dividend discount, shareholder yield), each run on the latest financial statements and the market price shown. Opinion columns (fair value, target, rating) are shown apart from the data. Full methodology: acceinvestments.com/data/how-we-value-stocks
Conflicts of interest: The author holds no personal position in this security. General statement
Produced by ACCE Investments (acceinvestments.com)
Data
Price vs fair value
59.6% below
+147.5% to fair value
ACCE score
71
out of 100
Analysts
53% buy
15 covering
P/E
10.6x
forward 8.2x
1-year return
+40.0%
Dividend yield
0.00%
Crocs Inc. Common Stock in four questions
Plain answers, details below
Free accounts get 5 full stock pages a month, including the four answers.
Overview
ACCE thesis
Crocs designs and sells the Crocs clog and Hey Dude casual footwear, with the bulk of revenue coming from direct-to-consumer channels and wholesale accounts. The brand's moat rests on a 57.5% gross margin and a 24.2% operating margin, which are unusually high for a footwear company and point to real pricing power and strong brand loyalty. Revenue growth has slowed to 2.6%, so the investment case depends on margins holding and cash being returned to shareholders rather than on top-line expansion. At 10.9 times trailing earnings and 8.2 times forward earnings, the stock trades well below what the margins would normally command, and a 42.3% return on equity suggests the capital base is being used efficiently. The question for a portfolio manager is whether the market is pricing in a fade in Hey Dude's contribution or a structural decline in the Crocs clog, and that is worth checking against the latest segment disclosures before going further.