Rakuten Group runs Japan's largest e-commerce marketplace alongside Rakuten Card, Rakuten Mobile, Rakuten Securities and Rakuten Bank, so its revenue comes from merchant fees, financial services and a fast-growing mobile network rather than from selling goods directly. The structural case rests on that ecosystem: a shared loyalty point system ties the marketplace, payments and mobile subscribers together, which is why revenue is growing 11.6% while gross margin sits at 52.7%. The near-term swing factor is Rakuten Mobile, where subscriber growth and the path to operating breakeven will decide whether the group's heavy infrastructure spending turns into earnings. Operating margin is only 2.3% and ROE 0.3%, so the equity story still depends on that inflection arriving, and the lack of a forward P/E means the market is pricing a recovery that has not yet shown up in reported profit. Worth a deeper look if you are prepared to underwrite the mobile business's trajectory and the group's leverage, since the top-line momentum is real but the bottom line is thin.
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| Date | Type | New | Previous | Price |
|---|---|---|---|---|
| 23 Oct 2026, 01:53 CEST | ACCE price target | ¥665 | first publication | ¥638 |
Answered from Rakuten Group, Inc. fundamentals + recent valuations. Every number shows its source and date.
| Company | Price | Fair value | vs fair value | P/E | ROE | Quality | Score |
|---|---|---|---|---|---|---|---|
| 4755.T Rakuten Group, Inc. | ¥634.50 | - | - | - | 0.3% | 28 | 36 |
| CHWY Chewy Inc. Class A Common Stock | $21.93 | $20 | 8% above | 32.8x | 72.0% | 57 | 54 |
| NYKAA.NS FSN E-Commerce Ventures Limited | ₹319.30 | - | - | 358.8x | - | 55 | 60 |
| ETSY Etsy Inc. Common Stock | $86.93 | $117 | 26% below | 25.4x | -1224.5% | 50 | 59 |
| ZAL.DE Zalando | €26.82 | €26 | 4% above | 72.5x | 3.5% | 43 | 60 |
| 3064.T MonotaRO Co., Ltd. | ¥2245.00 | - | - | 31.9x | 29.9% | 78 | 69 |
| 3092.T ZOZO, Inc. | ¥1260.50 | - | - | 23.4x | 51.8% | 100 | 70 |
Where 4755.T ranks against its sector peers on each metric.