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AAPL vs MSFT

Apple Inc. Common Stock vs Microsoft Corporation Common Stock. Side-by-side ACCE scores, valuation, profitability, and growth.

AAPL
Apple Inc. Common Stock
Technology
MSFT
Microsoft Corporation Common Stock
Technology
Price
280.14
414.44
Market cap
4.11T
3.08T
ACCE scores
Composite score
Out of 100
71
64
Growth
80
80
Value
34
55
Quality
92
96
Momentum
77
25
Valuation
Trailing P/E
33.92
24.70
Forward P/E
29.29
21.45
EV / EBITDA
25.82
16.95
Dividend yield
39.0%
88.0%
Profitability
ROE
1.4%
34.0%
Net margin
27.2%
39.3%
Debt / equity
79.55
30.27
Free cash flow
101.09B
37.01B
Growth
Revenue growth (YoY)
16.6%
18.3%
Earnings growth (YoY)
21.8%
23.4%
Analyst target
301.36
561.93
ACCE verdict

$MSFT Takes the Lead

$MSFT emerges as the stronger pick despite nearly identical ACCE composite scores (67 vs 66). Microsoft's valuation advantage is decisive: trading at 24.70 PE versus $AAPL's 33.92 PE, with forward PE of 21.45 compared to Apple's 29.39. The EV/EBITDA gap is even wider at 16.68 versus 26.21.

Profitability metrics heavily favor Microsoft. ROE of 34.0% demolishes Apple's anemic 1.5%, while net margins of 39.3% exceed Apple's 27.0%. Microsoft's debt-to-equity of 30.27 shows superior capital structure versus Apple's leveraged 102.63.

Growth rates slightly favor $MSFT with 18.3% revenue growth and 23.4% earnings growth, edging out Apple's 15.7% and 18.3% respectively. Microsoft's quality score of 96 versus Apple's 87 reflects these fundamental strengths.

While $AAPL shows stronger momentum (63 vs 38), Microsoft's combination of reasonable valuation, superior profitability, and solid growth makes it the clear winner for value-conscious investors.

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